Adventure Sports & High performance
Sudamerican Surf and BMX top athletes personal websites
Role · Art Director, UI · UX Designer & Developer
Agency · UVÉE
Year · 2012
RedBull commissioned us to create the personal websites of four of its most talented Latin American athletes: Colombian BMX World Champion, Mariana Pajón, and three of Peru's most important surfers; Sofia Mulanovich, Gabriel Villarán, and Cristóbal de Col.
Solution
Four custom websites based on common structures, powered by a single CMS, easy to update and maintain, packed with content, facts, awards, and multimedia about athletes.
Strategic positioning
Used as communication and marketing tools, websites provide the ideal platform to focus and distribute public relations around these high-performance athletes.
Exclusive content
Thanks to the sponsorship of Redbull, all media and communication are produced under the guidelines of the brand.
Powered by social networks
External information sources integrated into the websites, offer all the information and details of the athletes' day-to-day life.
Diego Beltrán
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